Mangalore, 14 March 2025: the Internal Quality Assurance Cell (IQAC), in association with the Entrepreneurship Development Cell, organized Brand Blitz – Creative Ad Challenge. The competition, held in the Food Preparation Lab at 2:00 PM, aimed to foster creativity and marketing skills among students.

A total of 10 teams participated, each showcasing their innovative advertising strategies for various products. The event provided a platform for students to develop persuasive communication techniques, think outside the box, and demonstrate their entrepreneurial mindset through engaging and impactful advertisements.

The competition was skillfully coordinated by Ms. Krithika, Coordinator of the Entrepreneurship Development Cell and Assistant Professor in the Department of Food Sciences. The event successfully encouraged students to explore creative branding techniques while honing their teamwork and problem-solving abilities.

Brand Blitz – Creative Ad Challenge proved to be an enriching experience, reinforcing the importance of marketing in entrepreneurship and inspiring students to think innovatively in the field of business promotion.

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